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Looking to expand overseas? Here’s what you need to know
Jan. 10, 2024 by SOMAÍ
Cannabis has long been trending as a global product, providing regional players with the chance to expand into international markets. Somai Pharmaceuticals founder, chairman and CEO Michael Sassano explores the opportunities for Australian firms. Published in Cannabiz.
Australia has fantastic cannabis growers, producers, brands and clinics, and those companies looking to stretch across the seas can follow a few easy steps to ensure success, the first of which is to identify your company’s target market.
If Asia were more open to cannabis, Australians would have a clear geographic advantage in serving those emerging markets. Thailand will likely follow a medical program that may benefit Australian brands and clinic models. There are also countries like South Korea dabbling in CBD. However, Asia as a whole has been slow to embrace cannabis and related businesses.
The most promising overseas cannabis market as of today is Germany. The UK, Switzerland and Poland could also be excellent testing grounds as more European countries enter the space and follow the German template. In fact, Germany is fast becoming the standard for other European countries looking to develop robust cannabis cultivation and manufacturing industries, as well as internal consumption models.
Models for Australian cannabis expansion into other markets
Whatever your place within the cannabis sphere, there is a global market for your skills.
If you are a cultivator wanting to enter the German market to show off your cannabis flower, you are in luck – selling flower is relatively easy due to the country’s robust distributor infrastructure. And because it is mostly commoditised, you don’t need a large sales force to sell it. In fact, you can sell to Germany, Poland, the UK and others from the comfort of Australia.
If you are a manufacturer, plenty of groups are looking for white labels. Most European cannabis distributors are using the same white-label companies; it is not uncommon for 15 to 20 brands to use the same manufacturer. Diversity is needed, and new manufacturers would be greatly welcomed.
However, unlike cultivators, Australian manufacturers will need to invest in local sales staff. And some markets, like Germany, are very competitive so it might be prudent to enter newer or smaller markets like the UK, Poland and Switzerland, where one local representative would suffice.
Meanwhile, the clinic model is sweeping Europe, with establishments in Germany, the UK, Poland, Switzerland among others. Expanding from Australia should be relatively easy since the overall model is similar; just like in Australia, new patients are more likely to seek out clinics as opposed to GPs if they are interested in therapeutic cannabis. Regulatory differences, advertising and staffing will be your main concerns.
Good Manufacturing Practice: an essential certification for expansion
All cannabis products entering Europe must conform to pharmaceutical EU-Good Manufacturing Practice (EU-GMP) standards. Many secondary drying and packaging companies can help international cultivators get their certifications – Portugal has the most, and Germany is a close second.
Be prepared for a long process, especially if you are radiating your product and entering Germany, as a radiation licence can take six months – on top of the time it takes to get your product certified.
All manufacturers must conform to EU-GMP standards from the start of their process. If you are a manufacturer, you will not be able to buy your extract from Canada or South Africa (which comply with Current Good Manufacturing Practice (cGMP) and African compounding GMP regulations, respectively) and make EU-GMP-certified products, even if your facility is EU-GMP accredited.
You will need all starting materials except flower to be EU-GMP-certified active pharmaceutical ingredients (APIs). Much of the manufactured product in Australia today is not EU-GMP-certified and, therefore, does not meet the global standards for sale to Europe and many other countries.
Cannabis pricing in the global market
The European cannabis market is not as competitive as Australia in terms of pricing.
Germany is unique in that it has a partially insured market. Flower is mostly uninsured and can range in price from €12-18 per gram retail and around €3-6 per gram wholesale. Extracts are predominantly insured, with a bottle of 10:10 THC:CBD retailing for around €225 insured and €100 euros not insured, and wholesale for around €125 and €40 respectively.
Interestingly, in the uninsured markets of Germany, the UK, Poland, and Australia, manufactured products like drops and vapes will sell for around the same price as their local currency. As an example, a vape cartridge can sell for around A$100, £100, and €100 euros.
Watch your currency conversion as the market progresses and your company expands.
Expansion on the horizon for Australian cannabis companies
As more Australian cannabis groups succeed domestically, many will seek growth overseas, and those emerging countries will be thrilled to have Australian know-how supporting their local needs.
As you expand, consider geographic advantages and business models, check your GMP status, and enjoy better margins as more countries enter the arena.
Australian cannabis products and clinics are strong and will be well received abroad.
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Few Medical Cannabis Licenses in Portugal Have Been Awarded
High times Infarmed approves only 19 of the 114 applications for medical cannabis cultivation in Portugal. Ever since Tilray decamped...
Cannabis Co. Receives $3M ‘Innovative Products’ Grant From Government, EU In Portugal
Benzinga SOMAÍ Pharmaceuticals Unipessoal LDA, or SOMAÍ, recently received an “innovative products” grant of 2.7 million euros ($3.07 million). Provided...
SOMAÍ Pharmaceuticals awarded €2.7M in funding from Portugal 2020 Grant
BusinessCann SOMAÍ Pharmaceuticals Unipessoal LDA has received an innovative products grant of 2.7 million euros by the Portugal 2020 committee....
Projeto Nº POCI-02-0853-FEDER-179647
SOMAÍ Pharmaceuticals Unipessoal LDA has officially opened its new state-of-the-art pharmaceutical EU-GMP facility in Portugal.
EU: Cannabis company receives €2.7 million grant
MMJ Daily Somaí Pharmaceuticals has received a €2.7 million grant from the Portugal 2020 committee.
SOMAÍ Pharmaceuticals Erhält Im Rahmen Von Portugal 2020 Fördermittel In Höhe Von 2,7 Mio. Euro
TechiLive LISSABON, Portugal, Nov. 10, 2021 (GLOBE NEWSWIRE) — SOMAÍ Pharmaceuticals Unipessoal LDA hat vom Portugal 2020-Komitee Fördermittel für innovative...
SOMAÍ Pharmaceuticals bénéficie d’un financement de 2,7 millions d’euros de Portugal 2020
News Bit LISBONNE, Portugal, 10 nov. 2021 (GLOBE NEWSWIRE) — SOMAÍ Pharmaceuticals Unipessoal LDA a reçu une subvention pour produits...
Somai Pharmaceuticals: SOMAÍ Pharmaceuticals erhält im Rahmen von Portugal 2020 Fördermittel in Höhe von 2,7 Mio. Euro
Finanz Nachrichten LISSABON, Portugal, Nov. 10, 2021 (GLOBE NEWSWIRE) -- SOMAÍ Pharmaceuticals Unipessoal LDA hat vom Portugal 2020-Komitee Fördermittel für...
SOMAÍ Pharmaceuticals awarded €2.7M in funding from Portugal 2020 Grant
Yahoo Finance LISBON, Portugal, Nov. 10, 2021 (GLOBE NEWSWIRE) -- SOMAÍ Pharmaceuticals Unipessoal LDA has received an innovative products grant...
SOMAÍ Pharmaceuticals awarded €2.7M in funding from Portugal 2020 Grant
AP News LISBON, Portugal, Nov. 10, 2021 (GLOBE NEWSWIRE) -- SOMAÍ Pharmaceuticals Unipessoal LDA has received an innovative products grant...
SOMAÍ Pharmaceuticals awarded €2.7M in funding from Portugal 2020 Grant
Opera News LISBON, Portugal, Nov. 10, 2021 (GLOBE NEWSWIRE) -- SOMAÍ Pharmaceuticals Unipessoal LDA has received an innovative products grant...
SOMAÍ Pharmaceuticals awarded €2.7M in funding from Portugal 2020 Grant
Profiles in Legalization LISBON, Portugal — SOMAÍ Pharmaceuticals Unipessoal LDA has received an innovative products grant of 2.7 million euros...
SOMAÍ Pharmaceuticals bénéficie d’un financement de 2,7 millions d’euros de Portugal 2020
La Bourse Et La Vie LISBONNE, Portugal, 10 nov. 2021 (GLOBE NEWSWIRE) — SOMAÍ Pharmaceuticals Unipessoal LDA a reçu une...
Somai: The Global Story of Cannabis
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SOMAÍ Pharmaceuticals at MJUnpacked: What Are You Trying To Accomplish At MJ Unpacked?
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SOMAÍ Pharmaceuticals at MJUnpacked: What Markets And Geography Does Somai Pharma Address?
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SOMAÍ Pharmaceuticals at MJUnpacked: What Should Consumers, Other Brands And Investors Know About The Future Of Somai Pharma
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SOMAÍ Pharmaceuticals at MJUnpacked: Tell Us About Your Company And What Makes You Different
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These Are The Cannabis Industry’s Biggest Tricks and Treats So Far
Benzinga Halloween is almost here. As costumed revelers prepare for a weekend of celebrations, the cannabis industry readies for the...
Michael Sassano: GMP Series #7: Personnel Recruitment
Cannabis Law Journal No matter what you build or which equipment you purchase, your business cannot be successful without hiring...
Michael Sassano: GMP Series Part 6 – Quality Assurance Implementation
Cannabis Law Journal The difference between Quality Control (QC) and Quality Assurance (QA) is not always clear. Quality Control refers...
Why Germany is Not the Future Leader of European Cannabis
Technical420 For the last several years, all I have heard about from EU cannabis producers, growers and investors is “GERMANY,...
Michael Sassano CEO and Chairman Somai Pharmaceuticals: GMP Series #5: ERP Implementations
Cannabis Law Report When tackling your computer systems, software, and quality control processes, keep in mind that there are many...
The Advantages of Ethanol Extraction
Extraction Magazine Extraction technology is constantly evolving each year, which helps drive down associated costs, increase output volumes, and improve...
Does Big Business Provide A Better Look Into Cannabis Reform Than Capitol Hill?
Business Insider Operators in various sectors of cannabis feel that the industry provides a better insight into regulatory needs and...
Does Big Business Provide A Better Look Into Cannabis Reform Than Capitol Hill?
The Fresh Toast Operators in various sectors of cannabis feel that the industry provides a better insight into regulatory needs...
Does Big Business Provide A Better Look Into Cannabis Reform Than Capitol Hill? Operators Believe So.
Benzinga Cannabis operators and executives tell Benzinga that the movement of private and public companies may serve as a better...
Cannabis Stocks Next Big Wave Is Coming Late August
Benzinga Multi-State Operators (MSOs) in the United States are primed for the next big stock amp-up, which could see at...
Michael Sassano and Antonio Guedelha: GMP Series Part 4: Laboratory Set-Up
Cannabis Law Report The laboratory is both one of the most active and one of the most critical rooms in...
GMP Series Part 3: Process Equipment Procurement
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Could Drug Store Giants Eventually Sell THC? It’s Possible, But Many Hurdles Remain
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European Cannabis is Starting to Look Like the US Market 10 Years Ago
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CANNA WORLD EXPO EUROPEAN UPDATE SOMAI PHARMACEUTICALS CEO MICHAEL SASSANO
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Beyond CBD, THC: ‘Minor’ Cannabinoids Flood Market — Lack of data is concerning, even for practitioners who believe in medical cannabis
MedPage Today On the heels of the cannabidiol (CBD) craze come three other cannabinoids touted as potential treatments for various...
Why GMP is the Future of Quality Control for the Global Industry
Cannabis Business Executive Good Manufacturing Practices, or GMP, are a systematic way of ensuring that products — from food to...
SOMAÍ Pharmaceuticals Bringing The Future Of European Cannabis Market
Benzinga When the COVID-19 pandemic hit the world by surprise last year, cannabis businesses around the world faced the uncertainty...
SOMAÍ Pharmaceuticals Bringing The Future Of European Cannabis Market
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Morocco: Cannabis Legislation but the Devil in the Details
Fanack Morocco approved in March 2021 a law that will see a legal cannabis industry emerge in one of the...
Low-Cost Pot Stocks To Consider, According To SOMAÍ Pharmaceuticals CEO Mike Sassano
Benzinga SOMAÍ Pharmaceuticals Ltd. co-founder and CEO Michael Sassano recently spoke to Benzinga about a particular value buy that's piqued...
Cannabis Revival and Year of the SPAC’s: What’s To Be Expected the Rest of 2021?
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SPAC Mania: The Biggest Cannabis Boom Is Yet To Come
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GMP Series Part 2: Building and Design – Authored By: Michael Sassano and Antonio Guedelha
Cannabis Law Report In the quest to become GMP compliant, design and flow of your manufacturing facility are critical. Mistakes...
Benzinga Cannabis Capital Conference | February 25-26, 2021 | Michael Sassano
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Cannabiz: How to Invest in This Growing Industry
Ticker Tape Early February marked a big step for the cannabis industry with the announcement that Jazz Pharmaceuticals (JAZZ) will...
GMP & Compliance: GMP SERIES #1: “Starting Your GMP Approval Process for Cannabis Correctly”
Cannabis Law Report The path to facility and product approval in cannabis is a long road that requires attention to...
PREDICTIONS | Want to know the future? There are two ways: a crystal ball or really smart people (pages 74-75)
B2B Wholesaler Magazine Mike Sassano, CEO and Chairman of Somai Pharmaceutical: “2021 is shaping up to be the most explosive...
Ingenious Cannabis Entrepreneurs to watch in 2021
IdeaMensch There is way more to cannabis than getting “high.” The United States alone has grossed a total between $71.4B-$87.5B...
These Are The Top European Cannabis Companies
CBDevious The legality of cannabis for medical and recreational use varies by country, in terms of its possession, distribution, and...
9 Things to Consider When Raising Capital for Startups in Europe
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Tantalizing Terpenes Boost Cannabinoid Blends For The European Market (pages 20-21)
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UK to see largest medical cannabis market growth in Europe 2020 to 2025
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Desert Oasis | Solaris Farms is capitalizing on a prime location and plenty of Nevada sunshine (page 58-61 November issue)
MARIJUANA VENTURE MAGAZINE: Michael Sassano took everything he learned from developing real estate and put it into growing plants in...
‘The sweet spot for cannabis business opportunities is somewhere between medical and recreational’ – experts explain how to find it
Business Insider Mike Sassano, the founder of Nevada cultivation brand Solaris Farms, explained that many customers consume marijuana for medical...
Cannabis Top 20: North America’s Largest Commercial Grows
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Real Deals – Michael Sassano
Marijuana Business Magazine Now that the economic situation doesn't support unbridled growth in the industry, more cannabis companies might consider...
Best practices for securing your cannabis grow operations and supply chains
Security Infowatch The cannabis industry comes with its own set of inherent security risks, especially in vertically integrated grow operations....
Cannabis Terpenes: What Growers Need to Know
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Opening the Pot: Vegas Cannabis Industry Moving Ahead Amidst COVID
Millennial Magazine Vegas relies on the more than 42 million tourists to maintain its economy, so when COVID-19 (COVID) hit...
California joins push to let cannabis businesses use banks as part of coronavirus relief
The Orange County Register: California Attorney General Xavier Becerra is joining a bipartisan group of 34 attorneys general in urging...
Cannabis company executives speak to the industry’s trying times
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Why Large-scale cannabis producers are turning to Hybrid Greenhouses
Joomag "The environment can be controlled in both indoor and hybrid greenhouses in almost the exact same way, but it...
Lawmakers Look to Include Cannabis Banking Reform in Next COVID-19 Stimulus Bill
Cannabis Business Times “There is no positive in having cash outside of the banking industry for the safety of our...
COVID-19 Is Leaving Its Mark On The Cannabis Industry, Insiders Say
Huffpost Michael Sassano of Solaris Farms, a large-scale industrial hybrid greenhouse cultivator in Las Vegas says while CBD might work...
Why Cannabis Will Boom During the “New Normal”
Nisonco "In the future, the entire cannabis industry will benefit from not only it’s essential medicine title, but also hundreds...
Cannabis Do-Gooders: These Companies Are Lending A Helping Hand Against COVID-19
Benzinga “Creating a safe environment while cannabis is deemed 'essential' added tremendous positive energy for our team, while at the...
Cannabis Do-Gooders: These Companies Are Lending A Helping Hand Against COVID-19
Yahoo finance "Recently, in-order to give back to the community and create outward good will, Solaris Farms reduced pricing to...
Hemp Companies Step Up To Help During Pandemic
Hemp Market Report “Although our first priority is to the safety of our employees and doing our part to slow...
Cannabis Pros Sound Off On How Coronavirus Pandemic Will Affect Industry
Forbes Michael Sassano, founder and CEO of Solaris Farms, a Las Vegas-based greenhouse for growing cannabis, is filtering the turmoil...
CannaBusiness Tips For Coronavirus Times
Benzinga "Don’t panic, but it’s time to look at a slow down in all businesses, including cannabis sales. Recently, I...
Cannabis Executives on Turbulent Markets: “Don’t Panic”
Equities “I’m a believer in letting the flood gates open. But I see things from a well established position. The...
Michael Sassano: the man bringing US cannabis know-how to Europe
Cleanroom Technology The focus of the marketplace is on CBD, Sassano admits, noting regulation is developing. "Places like Switzerland have...
Michael Sassano: the man bringing US cannabis know-how to Europe
NBR A US native, Sassano believes a more liberal approach to the use of cannabis will take some time for...
Michael Sassano: the man bringing US cannabis know-how to Europe
Manufacturing Chemist "This declassification is more symbolic than ground-breaking," tells me Michael Sassano, Founder and CEO of Solaris Farms, a...
New Cannabis Products: Kiva’s Camino CBN Line, Solaris x Cannabis & Culture’s Line And A Topical Cream
Yahoo finance "With over $100,000 in sales the first week of launch, it’s clear that Culture and Cannabis’s reach means...
New Cannabis Products: Kiva’s Camino CBN Line, Solaris x Cannabis & Culture’s Line And A Topical Cream
Benzinga Michael Sassano, CEO of Solaris, told Benzinga, "The merger of the Culture and Cannabis media group with Solaris Farms...
European Union Urges Member Nations to Vote for World Health Organization’s Cannabis Rescheduling Recommendations
Cannabis Business Times “The 1961 Narcotics Act of Europe is similar to [the Drug Enforcement Administration’s (DEA)] Schedule I in...
“Marijuana is a global trend that can no longer be stopped.”
Incrussia The largest marijuana market in Europe is now Germany ($100 million). The American market is estimated at about $10...
Which European Countries Cannabis Investors Should Watch in the New Decade
Equities Europe is at the crawling stage of cannabis development and starting their first awkward steps with medical acceptance. -...
Solaris Farms & Tech-Driven Growing
Culture & Cannabis The cultivation is relatively new, springing up in the summer of 2016. Despite its age, Solaris Farms...
‘Big Cannabis’ Technologically Ahead Of Its Times, But Post-Harvest Automation Remains Elusive
Forbes “The tech is getting closer but we’re not there yet,” said Michael Sassano, CEO, Solaris Farms, a cannabis cultivator...
U.S. leads in cannabis innovation, but cedes global market to Canada
The Denver Post The genetics and sophistication underlying the U.S. cannabis industry lead to better-quality and higher-potency flowers for those...
American pot is the gold standard. But Canada leads the export game — for now
Salon The genetics and sophistication underlying the U.S. cannabis industry lead to better-quality and higher-potency flowers for those who smoke...
American pot is the gold standard. But Canada leads the export game — for now
Kaiser Health “The world wants that technology,” said Michael Sassano, CEO of Solaris Farms, the largest cannabis hybrid greenhouse in...
From Seed to Sale Nevada’s Cash Crop Cannabis Industry
Nevada Business Initially, no one thought growing cannabis in the Southern Nevada desert would take. But Solaris Farms is growing...
America’s marijuana growers are the best in the world, but federal laws are keeping them out of global markets
Washington Post Federal prohibitions are getting in the way of efforts to grow the U.S. marijuana business into a global...
What Should Investors Take Away From MJBizCon 2019?
Equities Marijuana Business Daily’s annual MJBizCon is the largest conference and convention in the global legal cannabis industry. This year's...
How to Do Cannabis Cultivation Business Planning for Growth
B-Plans Developing a cannabis cultivation business requires significant planning, dedication, and focus. Initially, you’ll need to develop a solid plan...
“5 Things I Wish Someone Told Me Before I Started Leading a Cannabis Business”, with Michael Sassano and Len Giancola
Medium The cannabis business is a complete dedication and you must make large sacrifices for it. It is very fast...
Key trends when investing in the Cannabis industry in Opportunity Zones
Opportunity Zone Cannabis land development is growing and gaining traction in Opportunity Zones (OZ). Not only has a large amount...
Vegas Hybrid GreenHouse Dominance by Mike Sassano – page 20
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The Cannabis Cultivation Costs by State
MG Retail Magazine To the outside world, the legal cannabis industry appears to be one big cash machine. While it’s...
Mike Sassano: Increasing Potency with Greenhouse Technology
Ganjapreneur Michael Sassano is the CEO and founder of Solaris Farms, one of three large greenhouse cannabis cultivators in Nevada....
OZ WRITERS COUNCIL DIRECTORY
OZ WRITERS COUNCIL DIRECTORY The Council is an invitation-only group of executives and professionals with experience in the Opportunity Zone...
Are cannabis hand-trimmers an endangered species?
Leafly Many people in the cannabis industry start out as trimmers. Wearing “sticky gloves” is a way to learn the...
Automation and sensors in hybrid greenhouses
AgTechTomorrow Solaris is a high tech hybrid greenhouse designed specifically for desert environments. It was the first ground up hybrid...
Desert Greenhouse Cultivation
Blunt Business Desert greenhouse cultivation with Michael Sassano Founder and CEO of Solaris Farms. Michael says they have the largest...
Five Diverse Questions With Michael Sassano, Founder: Solaris Farms
Forbes I was born and raised in Cleveland, Ohio before attending Boston University. I graduated Cum Laude with Distinction in...
Automation is the Future of Cannabis
Equities As industries evolve, the companies within them consistently work to implement new methods that update their processes so they...
How Solaris Farms’ Michael Sassano Works: Cannabis Workspace
Cannabis Business Times In this installment, CBT presents an up-close look at the tools and habits behind the Nevada-based cultivator’s...
Federal Court Orders DEA to Explain Inaction on Cannabis Cultivation Applications
Analytical Cannabis Michael Sassano, founder and CEO of the Nevada-based cannabis cultivation operation Solaris Farms, told the Cannabis Business Times,...
Federal Court Orders DEA to Explain Why It Has Ignored Cannabis Cultivation Applications
Cannabis Business Times A federal court has ordered the Drug Enforcement Administration (DEA) to explain why it has not responded...
Soma Pharmaceuticals Reveals Plans for Ireland’s Medical Cannabis Market
Cannabis Business Times As cannabis policy reform continues to sweep the globe, Ireland has launched a medical cannabis pilot program,...
What Technology Will Most Impact The Cannabis Industry? 24 Experts Share Their Insights
Disruptor Daily Cannabis legalization is gaining serious steam, and the industry is coming to a crossroads as nationwide demand for...
Solaris Farms Tackles Desert Heat with Global Tech
CannabisTech When Michael Sassano founded Solaris Farms in the Las Vegas area in 2016, his goals were ambitious - create...
What Trends Are Shaping The Cannabis Industry In 2019? 25 Experts Weigh In
Disruptor Daily Considering the topic of this article, you'd be forgiven for wondering whether it's 4/20 yet. It's not, but...
What’s The Future Of The Cannabis Industry? 28 Experts Share Their Perspectives
Disruptor Daily Bob Dylan once said that the times are a-changin', and no industry echoes that message like the cannabis...
CANNABIS INTERVIEW – MICHAEL SASSANO – FOUNDER SOLARIS FARMS
Cannabis Magazine Want to know more about one of the world’s largest greenhouses for growing cannabis? We sat down with...
Mike Sassano – A Cannabis Business in the Opportunity Zone
BuzzSprouts Mike Sassano's eclectic career has taken him from Cleveland to Wall Street, to Monaco and now Las Vegas. As...
Define “Organic”: The Cannabis Movement Is Stuck On Labeling
Dope Magazine Michael Sassano of Nevada’s Green Cross of America said all cannabis grown in the state is done without...